This month's meeting will be held at the
Clarion Barcelo Hotel
5615 N Cumberland
Chicago, IL 60631
773-693-5800
5:00 P.M. Registration
5:20 P.M. Program
Topic: "How To Use Free Publicity to Promote Yourself
as an Expert",
presented by Joan Stewart
Title: HOW TO USE FREE PUBLICITY TO PROMOTE YOURSELF AS AN EXPERT.
If all you’re doing is sending news releases – or, heaven forbid, buying expensive ads – you’re missing dozens of chances to generate thousands of dollars in free publicity from local and national newspapers and magazines, TV and radio stations, trade magazines and the Internet. Joan Stewart, a former newspaper editor, will show you the secrets of how to be media-savvy and position yourself as the go-to expert for journalists, whether you’re targeting the Chicago Tribune, USA Today or your local weekly. She’ll explain how to create a targeted list of media contacts, then develop strong relationships with them by making their job easy. (During the second half of the evening, Joan will lead us through an interactive exercise that will result in at least one action step we can take the next day to start getting media attention.) Joan publishes the popular magazine “The Publicity Hound’s Tips of the Week” which has more than 9,300 subscribers worldwide.
Joan Stewart’s Bio
Joan Stewart, a.k.a. The Publicity Hound, shows you how to use the media to establish your credibility, enhance your reputation, sell more products and services, promote a favorite cause or issue, and position yourself as an employer of choice. She is a former newspaper editor and reporter who shares the inside secrets of how to create and develop strong relationships with the print, broadcast and online media. She is a publicity expert, media relations consultant, speaker and trainer, and lives in Port Washington, Wisconsin.
Announcements/Introductions: 6:15 P.M.
Break/Informal Conversations: 6:40 P.M.
Dinner: 7:00 P.M.
After Dinner Program: 8:00 P.M.
Workshop:Interactive workshop lead by Joan Stewart
Reservations
Registration fee includes dinner and programs.
Early registration must be made by NOON the Monday before the scheduled meeting:
- Members/Spouse/Guests: $40.00
- Non-members: $50.00
Late registration or at the door:
- Member/Spouses/Guests: $45.00
- Non-members: $55.00
To make a reservation: 312-201-0596
